Cart recovery
Remind customers about the items left in their cart during an online shopping session. By sending a personalized SMS to customers, retailers can encourage them to complete their purchase and recover potentially lost sales.
Recovering lost sales
When customers leave items in their shopping cart without completing the purchase, you can send a personalized reminder & encourage them to complete the purchase and recover lost sales.
Improving customer experience
Provide personalized communication and remind customers of items they were interested in purchasing. This can help customers feel valued and engaged with the brand, which can lead to increased loyalty and future purchases.
Offering incentives
Businesses can offer a discount or free shipping to customers who complete their purchase within a certain time frame. This can help retailers increase sales and customer retention.
How it works
Gamification
Brands may offer customers the chance to spin a wheel or play a game to win a discount on their purchase. This can make the message more interactive and encourage customers to return to their shopping cart to complete their purchase.
Personalization
Businesses can go beyond simply addressing customers by their first name and personalize the message based on the customer's browsing and purchase history. For example, if a customer often buys products in a certain category, the message may recommend related products or include a discount on that category to encourage the customer to complete their purchase.
Incentives
Offer a discount on the abandoned items, free shipping, or a gift with purchase. These incentives can motivate customers to return to their cart and complete their purchase, while also helping retailers to recover potentially lost sales.
Best practices
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