Promote new wellness services

Leverage the features and capabilities of WhatsApp and reach a wider audience and offer a more personalized and engaging experience, driving interest and uptake of new services.

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New service announcements

By sending announcements directly to patients, providers can quickly and easily spread the word about their new offerings and encourage patients to take advantage of them.

Personalized wellness tips

Send personalized wellness tips such as a nutritionist could send healthy meal ideas to a patient struggling with weight management. This can help build patient engagement & encourage patients to take a more active role in managing their health.

Virtual wellness events

Promote virtual wellness events, such as webinars or workshops, and encourage patients to participate. By leveraging real-time communication capabilities, providers can easily ensure a high attendance rate.

How it works

Creating targeted campaigns

Send personalized messages, images, or videos that are tailored to the specific health needs and interests of patients.

Providing incentives

Offering incentives such as discounts or free consultations can be an effective way to encourage patients to try out new wellness services. These incentives can be promoted through WhatsApp messages or links to landing pages where patients can learn more about the services and take advantage of the offer.

Sharing educational content

Providing educational content related to services can help build awareness and interest among patients. Share blog posts, infographics, or videos that provide information about the benefits and features of new services.

Leveraging customer reviews

Positive customer reviews can be a powerful marketing tool. Encourage patients to leave reviews on their WhatsApp business profile, and then use those reviews to promote new services through messaging campaigns.

Providing easy access to booking

Making it easy for patients to book appointments for your new services can help drive uptake and interest. Healthcare institutions can include links to booking pages or offer to help patients book appointments through WhatsApp messages, making the process as seamless as possible.

Best practices

Reach patients when they are most likely to be interested in your latest services. For example, sending messages after a patient has completed a medical procedure or during a relevant health awareness month can help improve engagement and uptake.

Using multimedia such as images, videos, and infographics can help healthcare institutions make their messaging more engaging and effective. For example, healthcare institutions can use WhatsApp's multimedia capabilities to share before and after images or short videos that showcase the benefits of new wellness services.

Understand the effectiveness of your messaging campaigns and make adjustments as needed. By tracking metrics such as engagement rates and conversion rates, you can identify what works best and improve the success of your future campaigns.

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