Seasonal promotions
Encourage customers to make a purchase during a particular season or holiday. In the automobile industry, seasonal promotions can be used to highlight new vehicle models, offer special deals on financing and leasing options, or promote vehicle service and maintenance.
Holiday sales
Send emails around holidays such as Christmas to promote special deals on new vehicle models, financing options, and service packages. You can include limited-time offers/ exclusive discounts to incentivize customers to make a purchase.
Seasonal maintenance
Notify customers at the beginning of each season to promote seasonal maintenance packages, such as winter tire swaps, oil changes, or air conditioning tune-ups at discounted prices to encourage them to prioritize vehicle maintenance.
End of year clearance
Send emails to customers at the end of the year to promote clearance sales on previous year models. These promotions can include special financing options or cash-back offers to incentivize customers to make a purchase before the end of the year.
How it works
Boots your sales
By offering special deals and discounts during particular seasons, companies can encourage customers to make a purchase and increase their sales during that time.
Customer retention
By sending emails to their existing customers, companies can show that they value their loyalty and encourage them to continue using their products and services.
Brand awareness
Sending promotional emails to customers can help companies to increase brand awareness and reach potential customers who may not have heard of their products or services before.
Best practices
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