Send welcome emails
Send welcome emails as a friendly introduction to the course or program and help students feel supported and informed throughout their learning journey. They can also set expectations for the course and provide guidance on how to get started.
Course enrollment
Welcome emails can be sent to students upon their enrollment in a course, providing them with information on the course structure, requirements, and expectations. This can help students prepare for the course and set realistic goals.
Orientation
Provide them with an orientation email on the learning platform, resources available, and the instructor's background. This can help students familiarize themselves with the course and feel more comfortable and confident.
Upselling
Welcome emails can be used to upsell students on other courses or services offered by the edtech company. This can increase revenue for the company while also providing students with additional learning opportunities.
How it works
Increased retention
Help students feel more comfortable and prepared for the course, increasing their likelihood of staying enrolled and completing the course.
Positive brand image
Welcome emails can contribute to a positive brand image for the company, demonstrating their commitment to student success and providing a personalized learning experience.
Revenue generation
Welcome emails can be used to upsell students on other courses or services, generating additional revenue for the company.
Best practices
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