By offering students relevant and complementary courses or programs, institutions can cater to their interests and needs, thereby increasing their loyalty and retention.
Cross-sell complementary courses or programs to existing students, increasing their lifetime value and revenue. By analyzing their behavior & interests, offer personalized recommendations & create tailored learning paths.
Offer course bundles/ packages, including complementary courses or programs, to incentivize students to enroll in multiple courses at once. By offering exclusive benefits, you can increase student motivation & reduce drop-off rates.
Offer career pathways, including complementary courses or programs, to help students achieve their career goals and aspirations and thus, increasing their satisfaction and loyalty.
Cross-selling complementary courses or programs can result in increased student loyalty, as students perceive edtech companies as providing them with relevant and valuable learning opportunities that meet their interests and needs.
Cross-selling complementary courses or programs can result in increased revenue, as students enroll in multiple courses or programs, increasing their lifetime value and reducing customer acquisition costs.
Cross-selling can result in improved retention rates, as students are more likely to continue their learning journey and achieve their goals with relevant and valuable content.