Special offers on occasions or seasonal holidays
By delivering exclusive promotions and discounts, airlines can engage with their customers and incentivize them to book flights or other services during their special occasions.
Customer retention
Offering special promotions to customers on their birthdays, anniversaries or during seasonal holidays is a great way to retain existing customers. This approach can help to build customer loyalty and encourage repeat bookings.
Increased bookings
Incentivize customers to book flights or other services during special occasions. This approach can help to drive increased bookings and revenue during peak travel periods, such as the holiday season.
Holiday packages
Offer special holiday packages to customers during festive seasons such as Christmas or Diwali. These packages can include flights, hotel stays, and activities at the destination, all at discounted rates.
How it works
Personalized messaging
By segmenting their customer base and tailoring messaging to specific customer groups, airlines can ensure that their promotions are relevant and engaging. Personalized messaging can help to build customer loyalty and increase the likelihood of repeat bookings.
Timely delivery
You should aim to deliver special offers to customers during occasions like birthdays, anniversaries, or seasonal holidays in a timely manner. This can help to keep customers engaged with your business and increase the likelihood of bookings during these special occasions.
Mobile optimization
SMS is a mobile-first channel, so airlines should ensure that their promotions are optimized for mobile devices. This includes using concise messaging, clear calls-to-action, and mobile-friendly landing pages to ensure that customers can easily redeem promotions on their mobile devices.
Best practices
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